Pantones

Analysis: Will Pantone's Color of the Year Affect Broadcast Design?

Analysis: Will Pantone’s Color of the Year Affect Broadcast Design?

Leave a Comment / Virtual reality / By

Pantone’s choice for color of the year 2023 has ties to colors often used in television news graphics, though it may ultimately be better suited to lifestyle and entertainment looks. Viva Magenta (PMS 18-1750) is part of the red family – although it leans a bit more towards, depending on who you talk to, the …

Analysis: Will Pantone’s Color of the Year Affect Broadcast Design? Read More »

Pantone's Color of the Year Was Made for the Metaverse

Pantone’s Color of the Year Was Made for the Metaverse

Leave a Comment / Artificial intelligence / By

On Thursday, Pantone unveiled its color of the year 2023: Viva Magenta. A tint with a joie de vivre. Not Barbie’s aggressive synthetic, not Valentino’s intense couture luxury, not tired millennial salmon, but as New York Times General Critic Jason Farago put it, “a saturated hue that honks on the threshold of fuchsia, certainly not …

Pantone’s Color of the Year Was Made for the Metaverse Read More »